There are more and more intelligent objects which disrupt simple things we like to do into totally new experiences. We are now quite used to have our smartphones and everyday we discover new apps to improve our daily life. Here I will show how Nike and Oakley use technology to improve sport experience.
- Nike designed FuelBandto transform your physical activities into a game.
- Oakley developed Airwave, Goggles that a real dashboard of your skiing feats